Stefanos Koves brings a powerhouse of executive experience to the UpMyBusiness team, giving medical aesthetics clinics a distinct advantage in an increasingly competitive market. A seasoned commercial executive with deep roots in the pharmaceutical and medical device sectors, Stefanos excels at translating big-picture corporate strategy into practical, actionable growth plans for independent clinics and clinic networks.
His career spans leadership roles at global industry leaders including Evolus, AbbVie/Allergan, Teva, Novartis, Alcon, and L’Oréal. This experience has shaped his expertise in go-to-market strategy, international distribution, and commercial excellence. For clinic owners, this means access to a strategist who understands the industry end-to-end—from manufacturer strategy to the patient experience.
Value to Our Partners
Stefanos specializes in helping clinics achieve sustainable, long-term growth through strategic optimization. He goes beyond traditional consulting by providing hands-on support across key business areas:
• Commercial Excellence Refining sales processes and operational workflows to maximize revenue while maintaining the highest standards of patient care.
• Strategic Partnerships Leveraging his extensive industry network to help clinics navigate trade partnerships, supplier relationships, and market access opportunities.
• Business Modeling Designing innovative, scalable business models tailored specifically to the medical aesthetics landscape.
Working closely with the UpMyBusiness team, Stefanos focuses on building customer-centric practices. He helps clinics optimize service delivery so increased efficiency directly translates into greater value for patients, stronger partnerships, and measurable business results.
Stefanos holds a Bachelor’s degree in Economics from the University of Essex and a Master’s degree in Human Resource Management from Cardiff University. He combines financial insight with a deep understanding of organizational dynamics to help clinics thrive.
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