.png)
Dimitris is a Business Coach with over 25 years of experience in the dynamic field of Medical Aesthetics. His passion for developing practices, combined with his relentless energy, has established him as one of the leading Business Coaches in the industry.
With more than 16 years in leadership roles at prominent companies such as Allergan and L'Oréal, Dimitris recognized the critical need for professional guidance for Aesthetic Medicine professionals. This guidance is essential as they navigate the challenging dual role of being both skilled doctors and effective entrepreneurs.
Anastasia Moira has extensive experience in communication, marketing, and administration. Her career reflects her "restless" spirit—intensely creative and passionate about evolution—while also highlighting her strong organization, consistency, and commitment to success.
From her early days in media to her subsequent role in Medical Aesthetics, she has consistently adapted, evolved, and taken on leadership positions, defining strategies and inspiring teams along the way.
Christos Mantas is a Web Designer and Developer with over 10 years of experience in strategically planning and developing digital experiences that blend high aesthetics, functionality, and business efficiency.
As the founder of Squareflow, he has designed and implemented comprehensive digital projects across industries such as catering, e-commerce, and hospitality. One of his most notable collaborations involved developing the digital presence for the Hilton Garden Inn on Syggrou Avenue, contributing to the online identity of one of the world’s most recognizable hospitality brands.
Yiannis Sigalas was born in Palaio Faliro, Attica, and currently resides in Athens. His passion for communication and aesthetics led him to attend Vakalo School, an Art and Design College in collaboration with the University of Derby, where he studied graphic design and visual communication.
He began his career working for graphic design companies, most recently at Smiling Hippo. Now, he pursues his passion as a freelancer, collaborating with management firms, advertising agencies, and companies in catering and product sales. Staying updated on trends and developments in the field of visual communication is an essential part of his work.
Theodoros is an art communication and integrated marketing consultant with extensive experience in marketing and advertising since 1990. He has served as a Team Leader and Director at various advertising agencies, magazines, and publications for leading companies, including McCann Worldgroup, J. Walter Thompson, Grey Athens, Dart Communications, Compupress, and Music Publications SA.
Throughout his corporate career, he has designed and implemented strategic market positioning and direct marketing campaigns for prominent brands such as Hellenic Petroleum, RJ Reynolds Tobacco BV, Hellenic Bravery, PepsiCo S.A., Johnson & Johnson, Gillette, Papaellinas/Notos Com, BDF, Energizer, Aldemar Hotels, Trident, Sony, and Gatorade, as well as for public stores.
Born in Kapandriti, Attica, Magda has always had an insatiable love for the arts. Every professional path she has pursued has been thoughtfully planned, stylish, and appealing.
In addition to her musical education and experience as a songwriter and performer, Magda earned a degree in Marketing from the Department of Marketing and Advertising at the University of Athens. She also completed a comprehensive training program in Social Media Management. Her passion for excellence in branding and marketing in the digital world—both at the interpersonal and corporate levels—has driven her professional journey.
Anna-Maria was born in Corfu and currently resides in Athens. She studied drawing and painting at the Faculty of Arts and Crafts in Corfu, as well as Graphic Design and Industrial Design at Vakalo College. In 2000, she graduated from Nottingham Trent University with a degree in Management and later completed her MBA in 2002.
During her university years, Anna-Maria served as an Editor for the magazine ENA and later took on the role of Beauty Editor for several weekly publications, including EINAI, VÔTRE BEAUTE, EGO, and STATUS. Her passion for beauty, wellness, and anti-aging evolved into a lifestyle. At the height of health magazines' popularity in Greece, she was the Wellness Editor for the women’s health journal PREVENTION, as well as for MEN'S HEALTH and WOMEN'S HEALTH.
Nikos Ioannidis was born and lives in Athens and works as a director and creator of digital content. He studied Computer Science at the University of Piraeus. It was during this period that he developed his passion for videography and filmmaking. By the time he graduated, he had decided to follow this path professionally and start creating stories that people would be able to share.
Being a video producer for medical aesthetics clinics, he offers expertise in creating engaging and informative video content that highlights the clinic's services, treatment outcomes, and patient experiences. His role involves scripting, filming, and editing videos tailored for promotional use on websites, social media, and advertising campaigns. By showcasing the clinic's expertise and results visually, the video helps enhance brand awareness, attract new clients, and establish trust within the community, contributing significantly to the clinic's marketing strategy designed for each clinic by UpMyBusiness.
Running a medical aesthetics business requires more than just high-quality treatments; professionals must also adopt a business mindset to thrive in this competitive field. Medical Professionals often juggle both roles, which can complicate the development of effective growth strategies. Each clinic has unique strengths and challenges, making it essential to assess their situation accurately to set reasonable goals.
However, identifying the best starting point for improvement can be overwhelming, with various factors to consider, from business planning to staff effectiveness and customer retention. Many clinic managers find themselves unsure of where to begin, often defaulting to familiar strategies that may not provide the depth or precision needed for success.
To navigate these challenges effectively, there are six key pillars that require focused execution for growth in the medical aesthetics industry.
Let's discuss your specific goals and how to achieve them. Do you require faster growth, more effective marketing, or a collaborative team focused on promoting treatments? We are here to listen to you and help you walk the footpath to success!
